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I don't think it's a matter of laziness. More so where is it best to spend your expensive/valuable developer resources, on the product or some home-baked analytic's framework?

I applaud SpiderOak, but they are much different from most other sites. They have privacy conscious customers to begin with, this is something that is good press for them and probably a net positive on their bottom line for doing it, not the case with most other sites. Also it's something they are doing after having a very mature product for many years, clearly not the first or most important thing they needed to tackle as a company.



Agreed - for some cases just pasting the GA snippet onto a site is sufficient. For others you should add events and such. For others you must roll your own.


If it's worth A/B testing your site, it's worth doing it with a tool that understands your costs and revenue structure.

GA is mostly used by people that don't need it, yet want to pretend they get actionable data out of it.




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